Visual Identity for Tomorrow/
Visual Design , Packaging design , logo design
Bagh & Bean
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Visual Design , Packaging design , logo design
Bagh & Bean
Bagh & Bean is an Indian-inspired coffee brand built around the intersection of traditional decorative art, botanical illustration, and contemporary beverage culture. The project explores how cultural visual references can be translated into a distinctive, illustration-led brand identity.
Brand Story
The combination of Devanagari lettering and expressive English serif typography reinforces the brand's Indian identity.
Typography
Avenir
Hello! I am Avenir The Primary Font for this brand
Visual Exploration
